Science-related social media was abuzz on September 5, 2012 in regards to the launch of the Nature ENCODE database. @NatureMagazine could not contain their excitement, with a variety of tweets: announcing the new venture, linking to the database, movies about the database, and even pictures of aerial silk dancers at their Nature ENCODE launch press conference.
Aerial silk dancers? Yes, these dancers were imitating various DNA elements, including looped DNA (as seen above) and primed DNA polymerases, found here.
What was the reason for all this fanfare? What is Nature ENCODE?